9 Best Pillows of 2025 - The Official List

Best Pillows for Side Sleepers

Tempur-Adapt Cloud Pillow With Cooling

Side sleepers require a special pillow height: if it’s too flat, your neck will strain below your shoulders, and if it’s too high, your neck will strain above your shoulders. (Both situations throw the spinal alignment out of whack, compromising comfort and orthopedic health.) The Tempur-Adapt Cloud is designed specifically with side sleepers in mind, tested on numerous body types and for a range of side-sleeping habits (such as sleeping with your arms tucked in). The end product is the stuff that dreams are made of, for which customers have continued to show gratitude since the Tempur-Adapt Cloud launched a few years ago.

Tempur-Adapt Cloud: Featured Customer Reviews

“When I tell you to throw every pillow out the window and invest in this one, I am not kidding! My neck has felt amazing since switching to this pillow. I normally carry a lot of my stress on my shoulders and neck and this has helped alleviate some of those issues (along with some before bedtime stretching)." - japple9610

New Level 3.0

The largest of the New Level collection, the New Level 3.0 brings more space for shoulder, neck, upper back and head - exactly what side sleepers need. Additional 'nice-to-haves' details that take this product from good to luxury-staple-you'll-never-again-want-to-live-without: washable cover, patented mesh lining, patented pressure-relieving fill and a perfectly-sized contour shape.

New Level 3.0: Featured Customer Reviews

"Nice and firm, great fo side sleepers. I would only recommend this firmness for heavier weight. If you are small get the softer one of these." - SaraSegura

Best Pillow for Kids

Junior Dreamer

Designed specifically for kids, the latest junior pillow from Revive comes at an affordable price and glowing customer reviews. Features include ventilated memory foam, a moisture-wicking cover and an ergonomic profile height, which all work together to cradle your little ones’ heads and necks while they blissfully sleep.

Junior Dreamer: Featured Customer Reviews

“We’ve all seen our toddlers sleep, right? Crooked necks, hyperextended heads, etc . . . Recently, my toddler woke up and literally told me, “Momma, I don’t like my pillow. My neck hurts.” During this time, we stumbled upon this pillow. For the price, we thought, “Sure, why not! Let’s give it a try!” It’s been a month, and he has yet to complain about any neck pain. My three-year-old loves this pillow. It’s plush, expandable, and breathable, all in one.” – nancnef

Best Low Profile Pillow

New Level 1.0

Lower-profile pillows are the best bet for side sleepers, since they’re just high enough to keep the neck, while in a side position, aligned with the rest of the spine. The New Level 1.0 lower profile pillow, though, isn’t just for side sleepers; if you sleep on your back, stomach or side and prefer more of a slimmer design when it comes to pillow height, then the cooling, contouring comfort benefits of the New Level 1.0 can’t be beat.

New Level 1.0: Featured Customer Reviews

“This pillow is so comfortable. I love the way the curve fits into your body.” – Lo5150

Best Medium Profile Pillow

New Level 2.0

The New Level sleep tech embedded in the New Level 2.0 is unmatched. Designed for pressure-relieving support and cushiony, cloud-like comfort, the New Level 2.0 remains a bestseller time and again (no small thanks to its luxuriously soft cover and plush fill).

New Level 2.0: Featured Customer Reviews

“I absolutely LOVE my pillow! I even take it with me when I go on trips because I hate hotel pillows and LOVE mine! I bought two of them and gave one to my son. He LOVES his, too!” – Anonymous

“Great pillow for side & back sleeping. Not too soft, not too hard. Don't need to fold pillow for support." - SuziS

“Great pillow to sleep on especially for side sleepers. Pillow conforms around your next and shoulders. Highly recommended.” – Javier

New Level 2.0

Best Ventilated Pillows

New Level 3.0

When sleeping too hot is your main concern, you want a pillow with the right amount of ventilation. In the New Level 3.0, ventilation comes in two layers: the breathable, stretch cover and the fill, comprised of the brand's patented and highly-reviewed open-foam allowing for better-than-ever airflow.

New Level 3.0: Featured Customer Reviews

“I love this pillow, it’s meant for side sleepers but also works for those who like me roll around a lot. It’s cool and soft, would highly recommend." - Sh2008

New Level 1.0

Weightless foam infused with cooling Air-X ventilated panels – that’s what you get with the New Level. While it comes in various iterations, we’re highlighting here the 1.0 model, which features the original cool tech for satisfying square inches of comfort and support.

New Level 1.0: Featured Customer Reviews

“As a back and side sleeper this pillow has the perfect shape for both! It’s plush enough but still gives support. I love it!” – Cianna
“Soft and comfortable. Conforms weel with your head.” – Blbrady2
“I bought this for my sleep-troubled husband and he loves it. It seems very supportive. He doesn't fold or turn it in the middle of the night like his old pillows. He also has less neck pain and headaches when he wakes up. Pretty happy with my purchase.” – Mish

Best Memory Foam Pillow

Tempur-Adapt Cloud with Cooling

One word: Tempur-Pedic. If you want the best of the best of adaptive memory foam, go with the Cloud.

Tempur-Adapt Cloud with Cooling: Featured Customer Reviews

“This pillow definitely helps support your neck and head throughout the night.” – joecool
“I would highly recommend this pillow. Best pillow I’ve slept on.” – patty
“The Tempur-Pedic pillow is by far my best investment this year. If comfort is what you're looking for, then look no further. As soon as you lay your head down, you will melt into the pillow. It feels as if you're floating. I highly recommend this product.” – tina